The Brand Engine™ Marketing Cohort: A Smarter Way to Market Your Business
Most of the women I work with didn’t start their businesses to become marketers.
They started because they had something real to offer — a product that helps, a service that transforms, a vision they couldn’t ignore.
But somewhere along the way, the marketing got… messy.
They found themselves stuck in Canva, rewriting their website copy for the third time, or posting on social without knowing if any of it was working.
And when things didn’t happen? The advice from others was always the same:
“Just be more consistent.”
“Try this template.”
“Post every day.”
But no one ever stopped to ask them:
Do you actually feel confident in your message?
Do you have a system for your marketing?
Do you know what’s working and what’s not?
That’s why I created The Brand Engine™ Marketing Cohort.
What is The Brand Engine™ ?
The Brand Engine is a 24-week small group program for women entrepreneurs who are tired of guessing, overwhelmed by marketing, and ready to build a brand that grows their business. You’ll work on strategy, clear messaging, and a marketing engine built to scale — all while working alongside a powerhouse group of women who are building big things, too.
The Brand Engine™ is designed for the business owner who wants more than generic advice, but isn’t ready to take on the cost of handing off all of their marketing to an ad agency.
We meet virtually every two weeks over six months, moving step-by-step through a proven framework designed to take you from scattered to strategic. You’ll start by creating a focused menu of products or services your audience actually wants. From there, we’ll clarify your brand messaging so your ideal customers finally pay attention—and act. You’ll wireframe a website that sells, develop a lead generator that attracts qualified leads, and write email campaigns that actually close. We’ll map out your full customer journey using a product and marketing ladder, then bring it to life with a content and social strategy that makes sense for your business. You’ll learn how to build a community that supports your brand—and before you know it, you’ll be celebrating what you’ve created and walking away with a clear long-term plan to keep the momentum going. No fluff. No guesswork. Just strategy, structure, and results.
And the best part? Once you’ve learned these tools, you’ll be able to use them again and again—whether you’re launching a new offer, rolling out a fresh service, or introducing a whole new program.
Why most marketing feels hard
Let’s be real: most marketing advice wasn’t built for women building a business while wearing 14 other hats.
Courses are overwhelming.
Full-service ad agencies can be out of reach
And DIY-ing it on YouTube quickly leads to burnout.
But here’s what I know: when your message is clear, your marketing becomes so much easier.
That’s what this program is built around — giving you the clarity, confidence, and plan to start showing up to market your business with intention. And when you feel that clarity and confidence? You’ll start to love marketing your products and services — because it finally feels aligned, effective, and like you.
Who is it for?
The Brand Engine™ is for:
Founders who want a consistent message that reflects their value
Service providers, product-based entrepreneurs, and creatives
Women in beauty, wellness, retail, and beyond
Business owners who want to understand their strategy, not outsource it blindly
Here’s what you’ll achieve across 24 weeks
Each phase of the program is designed to build upon the last — moving you step by step through a proven lead generating system.
PHASE 1: CLARIFY
Define your ideal customer and brand promise
Create your StoryBrand messaging framework
Build your brand script, one-liner, and tagline
Finally feel confident saying what you do (and who it’s for)
PHASE 2: CONNECT
Clarify your offer and customer journey
Create content pillars that support your growth
Write your About page, social bios, and intro copy
Build trust by showing up with a consistent voice
PHASE 3: CONVERT
Write landing pages and nurture sequences
Map out opt-ins and lead generation funnels
Plan content that sells without feeling pushy
Learn how to launch an offer without burning out
PHASE 4: LAUNCH
Build your 3-month marketing calendar
Create workflows and automations to support sales
Refine your campaign strategy
Launch your brand (or offer) with clarity and confidence
Less expensive than an agency. Way more effective than doing it alone.
With The Brand Engine™, you stay part of the process. You own the strategy, you build the assets, and you walk away with a system you can reuse again and again.
It’s education and execution. Strategy and support.
And it’s designed specifically for women like you — women building something that matters.
You may be asking, what happens after the 6-month program is over?
If you’re anything like the women I work with, you don’t just want to clarify your message and disappear. You want to stay consistent — to keep showing up, building momentum, and getting results.
That’s why The Brand Engine doesn’t leave you hanging after the first six months.
The Brand Engine provides six months of strategy + six months of support
Phase 1 (Months 1–6): This is the heart of the program — we clarify your brand, build your message, map your offers, write your content, and plan your marketing calendar.
Phase 2 (Months 7–12): You’ll roll into continued support, with monthly live group calls, content reviews, campaign feedback, and accountability — so you keep the clarity and consistency going.
This isn’t just a program. It’s your marketing home base for the year.
Whether you’re launching a new offer, refining your evergreen content, or navigating a new season in business — you’ll have a plan, a message, and a guide in your corner.
What you’ll walk away with:
Product and service ladder
Brand Script and Brand Messaging Framework
Elevator Pitch, One-liner, and tagline
Website wireframe for your homepage
Sales email campaign
Lead generator ideas
A marketing calendar mapped out for your goals
Workflows and systems that save time
And — most importantly — the confidence to market like a CEO
We start on October 14, 2025, and will be releasing all of the details soon. Since this is a small group program, space is limited. If you’re interested in learning more about The Brand Engine, send us an email right away. We’ll be sure you are one of the first to get all of the details when doors open.
👉 Click HERE to email us!